The All American Gun and Western Collectible Show, Aug. 31 and Sept. 1st is in its 29th year this year and as such has become a tradition in Ruidoso.  Part of the All American Festival, it is one of a series of events and festivities surrounding the $3 million All American Futurity, the world's richest quarter horse race, run every Labor Day at Ruidoso Downs Race Track and Casino.

The All American Gun and Western Collectible Show is just what the name implies, 180 tables of everything that relates to guns as well as hunting equipment, knives, cowboy gear, saddles, blankets, spurs, western relics, Indian artifacts, jewelry, coins and much, much more.

Cash, check or credit card is not the only acceptable exchange for goods.  You may also trade, or sell your guns or collectable.  Many vendors are always looking for new and different items.

 Many women enjoy this show and find things that interest them including jewelry, western collectables and decoratives for the home.

The All American Gun and Western Collectable Show is produced by Special Events Resource Group (SERG). SERG is a non-profit 501c3 New Mexico Corporation formed with the purpose of providing funds to benefit legitimate and recognized Charities and fund Education Scholarships for the youth of Lincoln County, NM. Since its inception in 1999, SERG has contributed over $185,000 to Lincoln County charities. These contributions include $80,000 for Lincoln County Scholarships and $16,000 for the Fire Station fitness Center (Virgil Reynolds Unity Gym).

SERG has a proven record of contributions to the community and Lincoln County as a whole. We now maintain and promote two events the All American Gun and Western Collectible show and the Ruidoso Oktoberfest (38th annual). We continue to grow and we are able to give more to the community. We invite you to join us in this endeavor.

 Aug. 31  &


Convention Center


9:00 am - 5:00 pm

9:00 am - 5:00 pm


$7.00 for Adults

under age 12 free

Under age 18 must
be accompanied by
parent or guardian.